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Rhetoric
Using language (concrete) to construct meaning (abstract)
Rhetorical Situation
Circumstances out of which the argument emerges (context, exigence, speaker, audience, subject, purpose)
Context
General time, place, & occasion where the rhetorical situation is generated
-When, where, social/cultural background?
Exigence
Event that prompts speaker to make a claim
-What happened, what problem addressed?
-Ex. 9/11 & Bush’s speech
Speaker
Entity making the claim
-Who is literally speaking?
-Character qualities, values, background, authority?
Audience
Individuals that speaker is trying to reach
-Who literally listening?
-Collective qualities, backgrounds, values, needs?
Subject
Topic of piece or discourse
-What is speaker actually talking about?
-Underlying messages or ideas?
Purpose
What the audience is supposed to understand & do after the discourse
-What new understanding?
-What to do?
Narration/Description
Telling a story (plot elements) / appealing to the senses
Problem/Solution
Identifying something wrong and offering a solution
Process Analysis
Explaining how something is done
Compare and Contrast
Observing similarities and differences
Division and Classification
Separating things into categories
Cause and Effect
Observing something that happens and what results
Definition
Establishing a common meaning
Exemplification
Providing evidence
Methods of Development (8)
What the author is doing
-Narration/Description, Problem/solution, process analysis, compare & contrast, division & classification, cause & effect, definition, exemplification
Classical Model (6)
Why the author is doing it
-The web (exordium), background information (Narratio), partition (partitio), confirmation (confirmatio), refutation (refutatio), so what? (peroratio)
The Web (Exordium)
Intro of the argument that draws the audience into the topic
Background information (Narratio)
Why the topic is currently being discussed, what led speaker to make the claim, what perspectives other hold about the issue
Partition (Partitio)
Presents the thesis, after others perspectives
Confirmation (Confirmatio)
The areas of the argument that support the presented claim, evidence?
Refutation (Refutatio)
Speaker looks at merits of other perspectives and proves them wrong
So What? (Perforatio)
The area of the argument that connects its observations to other issues in the world